Omnichannel Marketer

The Omnichannel Marketer

The Omnichannel Marketer," is a podcast dedicated to providing real stories from real consumer brand marketers who are in the trenches of Direct-to-Consumer (DTC), marketplace, and retail, just like you.

Each episode is packed with insights on strategies, tactics, successes, and even failures. Because we believe the best learning comes from real-world experiences, both the triumphs and the failures. Whether it's about launching new channels, iterating existing ones, or understanding the nuances of omnichannel marketing, our podcast has it all.

Subscribe below to "The Omnichannel Marketer" and be a part of our growing community. Let’s navigate the exciting world of omnichannel marketing together!

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Episodes

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Episode 47

Nadya Okamoto, Founder @ August

Category disruption, Tiktok marketing, and evolving from DTC to omnichannel.
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Episode 46

Benjamin Witte Founder & CEO @ Recess

The DTC & omnichannel flywheel, and the trade-offs with DTC and retail.
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Episode 45

Gabi Lewis, Founder @ Magic Spoon

Category disruption, influencer marketing, and evolving from DTC to omnichannel.
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Episode 44

Steven Borrelli, CEO @ CUTS Clothing

In this episode, Steven shares the lessons he learned from launching a brand store. 
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Episode 43

Colm Mackin, CEO & co-founder @ Act+Acre

Colm shares a deep dive into how to have a successful nation wide launch in Sephora.
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Episode 42

Eli Weiss, Retention @ Yotpo

Eli shares how to deliver an amazing customer experience in an omnichannel setting.
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Episode 41

Jacob Zuppke, CEO of Whisker

Transitioning from DTC to a genuine omnichannel brand and accelerating brand growth with linear and streaming TV commercials. 
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Episode 40

Leslie Danford, Founder @ Vitaminis

Scaling from DTC to Omnichannel and how to bridge the gap between offline and online.
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Episode 39

Minesh Patel & Nigel Thomas x Eczema Honey & Alpha Inbound

Talk about going omnichannel!
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Episode 38

Arjan Singh, Cofounder @ Jolie

Brand strategy and offline marketing tactics that made Jolie household name in less than 2 years.
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Episode 37

Kai Lim, Founder @ Reprise Health

In this episode, Kai shares his experience with DTC website quizzes, consumer psychology, Amazon, and growing wholesale with acupuncturists.
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Episode 36

Christopher Jane, CEO & Founder of Proper Good

Chris provides a masterclass in how to create an omnichannel brand experience across DTC & retail.
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Episode 35

Liz Gordon, Investor @ LCatterton

Liz dives deep into growth investment and metrics that drive brand evaluations.
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Episode 34

Melanie Travis, Founder & CEO of Andie

Melanie shares her perpspective on pop-ups, discussing strategy, tactics, and execution.
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Episode 33

Lisa Guerrera, CEO & Founder @ EXPERIMENT

Lisa shares a masterclass’s worth of knowledge on influencer marketing on Tiktok, Instagram, and Youtube.
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Episode 32

Adam Bremen, Founder of CanDo

Adam shares his inspirational founder story fueled by his passion for people and a healthy lifestyle.
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Episode 31

Emma Chozick, Community @Thingtesting

The importance of engaging with your brand’s community and establishing connections.
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Episode 30

Dillon Ceglio, CEO @ Chubby Snacks

How to switch gears from DTC to retail, take on big CPG, and neutralize a cease & desist order.
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Episode 29

Anouck Gotlib, CEO @ Belgian Boys

How to pioneer a new category in the supermarket and productize a viral TikTok trend.
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Episode 28

Phil Jamison, Sales @ Beatbox Beverage

A masterclass in alcohol distribution and how to build a powerhouse alcohol brand.
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Episode 27

Scout Brisson, CEO @ De Soi

Scout shares a deep dive in to the the non-alcoholic beverage trend, creating a new category, and what it is like to operate a celebrity-led brand.
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Episode 26

Menaka Gopinath, COO of Graf Lantz

Insights and perspective on building whole in the boutique channel and building loyalty programs. 
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Episode 25

Jess Cervellon, Head of CX @ Feastables

Jess shares how she is driving engagement and building community at Feastables.
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Episode 24

Jamie Roller, Growth @ Dr. Squatch

Deep dive in how Dr. Squatch, a $100M+ brand is approaching and managing the Amazon channel.
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Episode 23

Vladimir Vukicevic, CEO of Better & Better

How a serial entrepreneur is building a category with influence marketing via medical professionals.
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Episode 22

Dale Mason, Intl. Sales @ Tooletries

Driving retail success with merchandising and planogramming from a former retailer.
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Episode 21

Courtney Toll, Founder & CEO of Nori

Learn how Nori is defying iOS 14.5 and crushing it with Facebook and DTC.
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Episode 20

Josh Ellis, Founder & CEO of WithCo Cocktails

From selling cars, insurance, and real estate to launching a cocktail mix brand "with Company."
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Episode 19

Bani Bahari, Founder & CEO of OffCourt

Scaling OffCourt profitably with Amazon and wholesale distribution in gyms.
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Episode 18

Alison Cayne, Founder & CEO of Haven's Kitchen

From starting a cooking school to launching CPG brand that is growing with educational content.
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Episode 17

Melissa Minkow, Retail Strategy @ CI&T

Melissa shares insights from her extensive research into modern consumer behavior.
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Episode 16

Kun Yang, CEO at Pricklee

From a healthcare workers to launching a beverage brand that is rolling out in 700 Sprouts stores nationwide and investing heavy in store demos.
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Episode 15

Angie Tebbe CEO of Rae Wellness

Parlaying 13 years of work experience at Target and a holistic upbringing to launch a powerhouse supplement brand and coming back full circle to Target.
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Episode 14

Yannis Varellas, CEO of Olyra

Combining the family business which spanned for five generations with science to launch OLYRA breakfast biscuits with at retail first approach. .
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Episode 13

Michael Wieder, Founder and CEO of Lalo

Building a category dominating brand in a crowded space with love and community.
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Episode 12

Namik Soltan, CEO @ GNGR Labs

Starting with direct distribution in the retail channel and the value of dominating a region before scaling.
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Episode 11

Brooke Harris, Founder & CEO at Goodmylk

A glimpse into the wholesale distribution in the coffee shop channel.
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Episode 10

Hasan Hasmani, CEO of Underdog Games

A discussion on the role of discovery, the interchangeable role Amazon & Facebook in board game marketing.
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Episode 9

Breanna Atkinson, CEO at Kokada

Going from an organic start in farmer's markets and to Amazon and Sprouts nationwide.
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Episode 8

Matt Mullenax, founder & CEO at Huron

How being a founder that is also your own consumer is t a deadly place to operate (in a good way).
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Episode 7

Cedar & Lauren from The Good Patch

This dynamic duo shares the story of their Target launch and the role of testing at a rapidly growing brand.
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Episode 6

Ronak Shah, founder & CEO at Obvi

Learn how a DTC powerhouse is transitioning to a retail brand that is launching in Walmart.
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Episode 5

Live from the National Hardware Show

Join Kait at the National Hardware Show in Las Vegas where she chats four tool market experts.
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Episode 4

Sandra Velasquez from Nopalera

Sandra shares on creating an brand magnet and what it the famous Shark Tank is really like.
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Episode 3

Mike De Santis, Marketing at Canopy

The founding marketer at Canopy talks about 80% subscription rates and how to drive retention.
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Episode 2

Kevin Wong from Lunar Hard Seltzer

A primer in building an alchohol brand and the nuance of on- & off-premise distribution.
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Episode 1

Jake Karls, Founder @ Mid-Day Squares

Growing the brand through making, friends, building community and launching in Target.
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Episode 0

Welcome to the Omichannel Marketer!

The Queen of QR codes, CEO of BRIJ, and the host of The Omnichannel Marketer.
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